2026 best new styling product
The perfect slick-back
The complete slick-back kit — balm, brush and salon clips in a keepsake pouch. Worth $210, yours for $168. Save $42.
Build Your Own Bundle
Mix, Match & Save.
Choose your salon favourites — the more you build, the more you save, up to 20% off.
Vegan · Cruelty-free
Plant-powered, ethically made
Salon-grade, made in Australia
Loved by 30,000+ customers
Free AU shipping over $99
Curated routines, priced to reward the ritual — cleanse, treat and style sets with the saving built in. No code needed.
The Natalie Anne heroes reached for again and again — the shampoos, treatments and styling formulas that started it all.
Just landed — the newest Natalie Anne launches, from fresh formulas to limited editions.
Our Bestsellers
The salon-grade heroes our community reaches for first. Real reviews, real results.
MIX · MATCH · MADE FOR YOU
The art of the routine
Your hair, your rules. Pair your cleanse and treat with your styling heroes, build your perfect line-up, and save up to 20% when you build your own bundle. Curated by you — crafted in the salon.
SAME HAIR. ONE SECRET STEP.
The all-in-one cream stylists reach for first. Prep & Play primes, preps and protects - so your blow-dry holds longer, lifts higher and looks salon-fresh. AHFW 2024 Winner.
Before
After
Kanie Vaki
"I absolutely adore a great blowout – they're stunning, chic, and surprisingly affordable. The aesthetics truly make all the difference. I'm all about a voluminous blowout, and I predict we'll be seeing plenty more in 2024. I've been on the hunt for an affordable brush that's not only lightweight but also offers incredible grip. I'm so excited for everyone to see our amazing content featuring the new Natalie Anne brushes!”
Dom Pelli director at F&V
Forever inspired by 90s glam, I have found my must-have styling essentials are the Volume Powder and Soft Shaping Texture Spray. These products, when used together, create the perfect synergy in my styling kit, allowing me to elevate my look with unmatched volume. These products are truly a game-changer for anyone looking for instant volume that is workable, yet last! -
- Josie Morgan
A styling staple that I can’t live without. The texturising dust is a nonnegotiable product I need to create lasting styles and effortless texture in all of my styling work. If you haven’t added this to your kit yet, you’re missing out.
- Ellie Maree
"My all-time favourite product! The charcoal treatment is a staple at the salon for detangling and an essential in my personal haircare routine as someone with curly hair. Leaving it in, my hair becomes incredibly hydrated and much more manageable."
AHFW 2026 best new hair styling product
Slick & Smooth Balm, crowned Best New Hairstyling Product – AHFA 2026. Designed for precision styling, polished finishes and professional performance in‑salon and on‑set.
INGREDIENTS THAT EARN THEIR PLACE.
Built around proven actives: hyaluronic acid for hydration, peptides for strength, argan oil for shine, and moringa for nourishment. Always vegan. Always cruelty-free. Made in Australia.
THREE GENERATIONS. FIFTEEN YEARS. ONE BRAND.
Hairdressing runs three generations deep in Natalie's family. Add twenty years backstage at fashion weeks - Sydney to New York - on set with celebrities, and educating stylists on and offline. Natalie Anne Haircare is everything she's learned, in a bottle.
The Routine
Build your routine.
Every great style starts with prep. Add Prep & Play, then build your routine step by step — the more you add, the more you save.
01 Start with Prep
Prep & Play All-in-One Cream
Primes, protects and grips in one — your foundation for every style.
$59.00
02 Cleanse
Hydrating Shampoo
$49.00
Volumising Shampoo
$49.00
03 Condition
Hydrating Conditioner
$49.00
Volumising Conditioner
$49.00
04 Treat
Prep & Play All-in-One Cream
$59.00
Hydrating Repair Mask
$56.00
05 Style
Soft Shaping Texture Spray
$51.00
Lived-In Texture Mist
$47.00
Volumising Dry Shampoo
$48.00
Volume Powder
$44.00
Slick & Smooth Balm
$41.00
06 Tools
Round Blowout Brush
$40.00
PowerGrip Sectioning & Blowout Clips
$45.00
Creaseless Setting Clips
$23.00
Gentle Wet & Dry Brush
$47.00
Eco-Friendly Volumising Comb
$22.00
Eco-Friendly Scalp Care Brush
$24.00
Wide Tooth Coco Comb
$22.00
Wet & Dry Brush
$47.00