Pro-clinical study.
Stylists found the Creaseless Coils to be an ideal accessory for holding styles securely without causing tension or creases, perfect for creating effortless, chic looks.
94%
of stylists reported that the coils held hair securely without leaving marks, preserving the style’s shape.
92%
noted that clients found the coils comfortable for all-day wear, reducing tension and avoiding headaches.
98%
appreciated the non-slip grip, which provided reliable hold even for high ponytails and buns.
91%
observed that the coils minimized hair breakage and damage compared to traditional elastics. Based on professional feedback from 50 stylists using Creaseless Coils on clients over a 12-week period.

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The Soft Wave


Prep & Play All-in-One Cream
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Lived-In Texture Mist
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Hydrating Shampoo
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Hydrating Conditioner
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